- Travis Scott made a collab inspired a limited edition with Nike powered by Vechain Blockchain
- The VeChain Blockchain provides the collab consumers authentic information such as date of manufacturing, originality, product description and more.
The whole Blockchain technology playing turning roles in industry and other organizations can be clearly seen everywhere, adoption of the Blockchain technology has been proven efficient to maintain the branding of one’s company and marketing standards. One such highlight has been seen when the Popstar and rapper Travis Scott made a collab inspired a limited edition with Nike, Australian designer Chase Shiel and another Australian company based on lifestyle The Kickz Stand.
Buyers with the product from this collab can check for its authenticity using the VeChain Blockchain, this new footwear collab is named as AM1 Travis Scott ‘Street’ and ‘Superior’, the VeChain Blockchain is sure to provide the collab consumers authentic information such as date of manufacturing, originality, product description and more. This implement can reduce the manufacturing of fake products under the company name and also protect the users from counterfeit ones.
With the provision of the VeChain app, consumers can scan the QR code on the product to check its authenticity and also the record label along with which the product was released.
According to the App
“Chase’s ethos is ‘creative collaboration’ and with this, he presents these extremely limited custom Air Max 1s in cooperation with The Kickz Stand. All sneakers are verified and powered by VeChain ToolChain.”
The rapper Travis Scott has a long liking to sneakers and footwear, and a soon to be launched Nike Air Force 1 design is inspired by his hometown. Chase B, who is Scott’s DJ appeared on a youtube video telling about the insights on this recent work, both have known each other from their childhood and showcase their liking and the never-ending hunt for sneakers and footwear.
Chase B said,
“It’s a clothing store. We’re gonna have some other brands in there. We’re gonna have, of course, our own space, village, brand. We’re gonna sell some merch in there.”