- Socios have joined hands with Manchester Club and launched CITY Fan Token
- The existing registered fans of the club will get a token for free to enjoy the range of offers
- The football club has been honored as the world’s most innovative sports team
Socios is a fan engagement and rewards mobile application that is built on the Chiliz network. Recently, the application collaborated with Manchester City and launched Manchester City’s CITY Fan Token. Now, Manchester City fans worldwide can use the CITY Fan Token. With the tokens’ help, the fans can access VIP rewards, Club promotions, games, AR-enabled features, and governance rights in certain binding and non-binding polls. However, the users will only be able to acquire the tokens on the Socios platform.
Socios helps the club to digitally engage with its global fanbase
The launch of the CITY Fan Token has built the latest layer of digital engagement for the club’s global fanbase. The token will help the fans get closer to the club they love. Moreover, the amazing news is that the existing fans registered with the club will receive one free fan token. With the token, the existing users will be able to access the full range of benefits and rewards.
According to Stephen Cieplik, the senior vice president of the club’s Global Partnerships Sales, the fan tokens will offer their fans another opportunity to get closer. He also mentioned that the fans would gain access to the fantastic competitions and VIP experiences. Moreover, they will be able to vote for the club initiatives.
Manchester City has recognized interest in blockchain
In the official announcement, Cieplik also highlighted that the club had recognized blockchain technology’s significance. And the opportunity the technology provides them to engage further with their fanbase. Moreover, the City Football Group is confident that the CITY Fan Token will prove a popular addition to their digital alignment. Furthermore, Cieplik believes that Socios is the right platform to succeed and grow.
According to Alexandre Dreyfus, the CEO of Chiliz and Socios, the club has been honored as the world’s most innovative sports team. Notably, Manchester City has proven that they are ahead of the pack in embracing innovation. It is expected that the club will enhance its status further via the CITY Fan Token.
According to the data from CoinMarketCap, where the digital collectibles market is skyrocketing, Socios is among the top 35 cryptocurrencies in the world. Moreover, since the CITY Fan Token launch, its total market cap has surged to $400 million.