- TIME magazine, headquartered in New York, has decided to offer crypto payment options to its subscribers.
- It has partnered with crypto.com to provide the necessary crypto payments technology.
- For its part, crypto.com will offer attractive offers for subscribers who pay via cryptos.
One of the most famous new magazines of the world, TIME, has decided to jump on the crypto bandwagon. In a blog post, TIME has reported that it has partnered with crypto.com to establish a crypto-based payments interface for customers to purchase subscriptions.
Unlimited access – guaranteed
As cryptocurrencies become more and more mainstream day by day, several companies have accepted the fact. They have begun adapting to the change by accepting cryptos as a form of payment. Tesla, MicroStrategy, MasterCard, and Visa are some high-profile companies that have led the way in this regard.
TIME is the newest entrant in the arena. In its blog post, TIME reports that users who choose the crypto option will gain unlimited access to all content across various titles for 18 months. Moreover, they will also be eligible for Subscriber-only events and benefits offered by the magazine. This offer is currently valid only in the US and Canada regions, whereas plans are in the works to expand this offer globally.
In a statement, TIME president Keith Grossman said that the firm had adopted innovative technology to offer more features for its user base of approximately 2.3 million. Kris Marszalek, the co-founder and CEO of crypto.com seemed to share in the optimism of the TIME brass by saying, in a statement, that the firm’s goal of ensuring mass adoption of cryptocurrencies has taken a major step with this initiative. Crypto.com also stated that it would offer subscribers who use its native token – CRO for the transaction as an added incentive.
This initiative is a major expansionist move by TIME in the crypto realm. The firm had earlier established its footprint in March 2021 by offering exclusive covers of the magazine as non-fungible tokens (NFTs) on the SuperRare marketplace. This recent move follows TIME’s legacy to adapt to changes and evolve along with it, particularly concerning cryptocurrencies.
It remains to be seen if subscribers
Steve Anderson is an Australian crypto enthusiast. He is a specialist in management and trading for over 5 years. Steve has worked as a crypto trader, he loves learning about decentralisation, understanding the true potential of the blockchain.