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The Japanese financial holding firm that is Nomura Holdings Inc. (NRSCF) is creating quite a buzz as of late as reports suggest that it has begun offering subscriptions to a fancy Italian food delivery service. That said, customers can use their blockchain-based security tokens to purchase and trade such dishes as their value see-saws.
Nomura kicked off the selling
It is said that on Wednesday, an affiliate from Nomura Holdings Inc. kicked off the selling of the tokens, that are existing within the blockchain, for four luxurious food parcels a year from Masayuki. For the uninitiated, Okuda is a decorated chef from Japan who’s well-known for his use of traditional ingredients like zusayama chicory and olive-fed beef.
Delivery options you might ask? It includes corn and chicken tortellini, pumpkin ravioli, and asparagus pizza. Additionally, token holders will be able to trade them from next year under current plans.
There’s an annual subscription fee amounting to ¥60,000 – which is around $546. This is on top of the initial ¥3,000 ($27) membership purchase. Nomura stated that they’re expectant that the market for security tokens would grow after these blockchain-based assets have become widely accepted across the globe. Chef Okuda, on the other hand, is said to be only using traditional ingredients grown in Hokkaido.
A budding industry
In Japan, the industry for digital tokens is still budding within the country. Nonetheless, Nomura is pretty much optimistic that it will grow as the securities are becoming more broadly adopted. It’s also worth noting that this is a spot within a booming market for digital assets that have been getting numerous criticisms in recent years due to the risks involved. However, there are still those who believe in it saying that it offers companies the ability to raise money at a lower cost, not to mention that it can track ownership in areas of the economy that would otherwise be off-limits to certain investors.
Nomura’s ‘ibet’ platform
Going back to Nomura, the firm is expanding its so-called “ibet” as it launched Japan’s first bond offering leveraging blockchain technology through the said platform. The said offering is composed of two bonds namely a digital bond and a digital asset bond. The latter is being sold directly to investors via NRI, while the former was underwritten by Nomura Securities.
Nomura Capital Markets Department’s Hiroshi Yamada said that on the investors’ side, since the return on bond investments has been limited to money in the past, having a wider range of return options may serve as an incentive for investors to hold onto their bonds for a long period. He added that as for issuers – depending on the nature of the return – it is still possible to tone down the funding costs.
Steve Anderson is an Australian crypto enthusiast. He is a specialist in management and trading for over 5 years. Steve has worked as a crypto trader, he loves learning about decentralisation, understanding the true potential of the blockchain.
