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- An on-chain data platform, Nansen has dived into the blockchain gaming sector and has collected $1.27 million in a seed round for ZeroDrop, a Web3 gaming start-up.
- ZeroDrop also revealed where it will be utilizing the funds. The startup said the funds will be used for “technology development and client acquisition.”
- ZeroDrop collects in-game data and Nansen indexed wallet analytics that is going to be utilized for targeted engagement campaigns.
Nansen, an on-chain data platform, has made its entry into the blockchain gaming field and has collected funds worth $1.27 million in a seed round for ZeroDrop, a Web3 gaming start-up.
This was the first time investing in an outside firm for Nansen. Angel investors, Mechanism Capital, and Mixmob also participated in the funding round.
On Thursday, ZeroDrop revealed in a press release where it will utilize the funding. The startup revealed it will be using funds for “technology development and client acquisition,” along with providing analytics tools for forthcoming GameFi and NFT (non-fungible tokens) projects.
ZeroDrop adds in-game data and wallet analytics indexed by Nansen that can be utilized for targeted engagement campaigns, an unexplored part of the industry that has witnessed an investment of hundreds of millions of dollars last year.
Gaming veterans from Web2 fields including CEO Winston Ng, who before coming to ZeroDrop has formerly worked for powerhouse publishers Electronic Arts (EA) and Epic Games.
Ng in an interview revealed that they have done this with EA and Epic games in the past, where web analytics and game analytics are combined into something called cohort analysis. It’s a similar thing for wallet data.
Ng further revealed that there were around six or seven pages written on it which the CEO sent to Nansen CEO Alex Svanevik and he confirmed to take the whole seed round as Ng said just after “20 minutes into the call.”
As Nansen continues doing the operation of its own with the investment. The platform’s analytics tooling of the platform is now compatible with seven different blockchains, including Solana and Terra.
Andrew is a blockchain developer who developed his interest in cryptocurrencies while pursuing his post-graduation major in blockchain development. He is a keen observer of details and shares his passion for writing, along with coding. His backend knowledge about blockchain helps him give a unique perspective to his writing skills, and a reliable craft at explaining the concepts such as blockchain programming, languages and token minting. He also frequently shares technical details and performance indicators of ICOs and IDOs.
