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- 1 Honda is collaborating with Darewise on vehicles and transportation in the sci-fi metaverse game, Life Beyond.
- 2 The partnership will see Honda’s innovation and expertise integrated into the Web3 title’s gameplay.
- 3 The auto manufacturer has also enabled crypto payments in the real world through a tie-up with FCF Pay.
Japanese auto giant Honda is the latest global brand expanding into the metaverse through a collaboration with Darewise, the company behind the forthcoming blockchain-powered video game Life Beyond.
The joint effort will focus on developing compelling gameplay elements within Life Beyond related to vehicles and transportation, integrating Honda’s extensive industry expertise. This marks the iconic manufacturer’s latest foray into new digital landscapes like the metaverse and Web3.
Honda and Darewise Team Up for Automotive Innovation in Life Beyond
Darewise is a subsidiary of blockchain gaming firm Animoca Brands and it is the core developer working on the highly anticipated title, Life Beyond. Billed as an expansive AAA science fiction game, Life Beyond promises advanced graphics and an engaging storyline.
The game’s setting on the fictional planet Dolos also provides immense potential for creativity when designing vehicles and transportation methods for navigating the metaverse environment.
Under this new collaboration, Honda will leverage its experience as a titan in the automobile industry to contribute concept vehicles and associated gameplay mechanics that enable compelling traversal of Life Beyond’s rich open world.
Darewise’s CEO Benjamin Charbit highlighted the vast possibilities of uniting Honda’s automotive innovations with the game studio’s expertise in building expansive virtual worlds, stating:
“This collaboration represents a fascinating opportunity to develop enjoyable and realistic vehicles and transportation gameplay inside Life Beyond’s metaverse, with guidance from one of the most reputable automotive brands in the world.”
On Honda’s end, the company continues seeking involvement in emerging digital spaces like the metaverse as consumer and commercial activity in these realms accelerates.
Honda Building a Metaverse Presence
The Life Beyond partnership expands Honda’s footprint in the metaverse following other recent sallies into blockchain-based virtual worlds. Last July, the company launched an exclusive island in the popular game Fortnite dubbed the ‘Hondaverse.’
The interactive space featured parkour racing courses and gaming trivia for Fortnite players and streamers utilizing Honda’s customized maps. Hondaverse garnered strong attention in its debut, drawing established Fortnite content creators and their millions of followers.
By playing a pivotal role in developing vehicular gameplay for Life Beyond’s dystopian sci-fi setting, Honda is primed to introduce its automotive brand to the legions of users Chrbit expects to inhabit the metaverse upon launch.
As brands and businesses continue flocking to blockchain-powered virtual environments where the next generation of consumers socialize and transact, Honda stays one step ahead in staking its turf.
Embracing Crypto With Payments Partnership
In addition to strengthening Honda’s presence across emergent metaverse and Web3 spaces, the auto group unveiled a cryptocurrency payment integration last year in collaboration with leading crypto payments provider FCF Pay.
The partnership enables Honda’s customers across the United States to use FCF Pay’s point-of-sale platform to purchase vehicles from participating Honda dealerships using popular cryptocurrencies.
FCF Pay supports 46 digital assets, including Bitcoin, Ethereum, Ripple, Dogecoin, and Binance Coin. So, crypto holders now enjoy ample flexibility when investigating Honda’s range of top-selling sedans, SUVs, and trucks.
Cryptocurrencies’ surging popularity with younger demographics makes accepting decentralized digital currencies a logical move for a legacy brand like Honda seeking continued relevance with tomorrow’s consumers.
Between the FCF Pay cooperation and Honda’s deepening involvement in metaverse environments, the auto conglomerate is keeping pace with technological change to ensure enduring demand for its products worldwide.
Revved Up for the Roads Ahead
As an auto sector mainstay for decades, Honda built its sterling reputation through constant innovation and by staying attuned to shifting market trends. This forward-thinking ethos now steers the company’s entry into virtual frontiers like the metaverse, where emerging opportunities await.
Teaming up with talented developers like Darewise to imbue the Life Beyond metaverse with Honda’s signature ingenuity promises compelling gaming experiences that capture players’ imaginations.
Meanwhile, the brand also expands inclusiveness in the real world by letting cryptocurrency adoption help more customers access its vehicles through the FCF Pay collaboration.
With its twin focus on future-facing digital growth and present-day customer convenience, Honda looks poised to hold the pole position for many more laps in the global race among automobile manufacturers.
Steefan George is a crypto and blockchain enthusiast, with a remarkable grasp on market and technology. Having a graduate degree in computer science and an MBA in BFSI, he is an excellent technology writer at The Coin Republic. He is passionate about getting a billion of the human population onto Web3. His principle is to write like “explaining to a 6-year old”, so that a layman can learn the potential of, and get benefitted from this revolutionary technology.
